Posts filed under 'Search Engine Optimization'
If you would like to know when your site was last indexed by Google, you can find out easily by using the Google cache command. By typing "cache:www.logcabinrustics.com" into the Google search engine, I learned that my site was last indexed yesterday. The Google cache also displays the web page at the time of indexing, so you can see the latest version of your page that was indexed by Google.
(547 words, estimated reading time: 2:11 ) read the full post...
September 8th, 2006
Want to know the secret to great search engine listings? Ignore Google.
No, I’m not crazy.
Have you ever seen a horse plodding down the road wearing blinders? A lot of people see the road to good search engine listings the same way. With blinders on. They can’t see anything but Google. Google is number one. They obsess on Google. They desperately want to get a good listing in Google.
That is crazy. True Google-Vision requires removing the blinders.
(464 words, estimated reading time: 1:51 ) read the full post...
September 8th, 2006
Yes, it really happens. Now you might find it hard to believe but you will understand after I explain.
Prior to late 2004, Google undisputedly ruled the search engine world. During the second half of the year things took a dramatic turn when Yahoo and MSN decided to challenge the Big G for some of their lucrative market share.
(513 words, estimated reading time: 2:03 ) read the full post...
September 7th, 2006
In parts 1 - 5 you learnt how to develop your proposition, identify your key words and optimize your site and pages. You were also introduced to our mythical Doug (who sells antique doors, door handles, knockers, door bells or pulls and fitting services) in Windsor in the UK.
Now we turn our attention to site promotion, starting with free techniques. In marketing parlance, we are talking about PR here. My key message is that free publicity opportunities abound on the web, but that people tend to invest their time in the wrong areas!
(2669 words, estimated reading time: 10:41 ) read the full post...
September 7th, 2006
Three Ways To Index Your Site With Google Sitemaps [Difficult, Hard, And Easy]
Google has recently implemented a program where any webmaster can create a Sitemap of their Site and submit it for indexing by Google. It is a quick and easy way for you to keep your site constantly indexed and updated in Google.
The program is appropriately called Google Sitemaps.
(1168 words, estimated reading time: 4:40 ) read the full post...
September 7th, 2006
Keyword research is certainly the most important phase in Search Engine Optimization process. Whether you hire a SEO company to do the job or you are doing the SEO process in-house, take your time during this process. You should not be a spectator, but you should be an active part of the decision making process.
Try to think as a customer
(795 words, estimated reading time: 3:11 ) read the full post...
September 7th, 2006
The Site Map is a too often overlooked piece of the Search engine Optimization Puzzle. Here is a Simple Step 7 step approach to create a Super Charged Site Digest on Steroids that will get your web pages indexed faster and more often.
Step 1 Use Pseudo Directory Naming Convention
A Recent Article (’See How Using a Pseudo Directory Can Increase your Page Ranking and Organize your Web Site’) discussed how you could increase your Page Rank scores by using a Pseudo Directory. (http://ewguru.com/pseudo-directory).
(739 words, estimated reading time: 2:57 ) read the full post...
September 7th, 2006
You finally have a website and you are ready to sit back and let the visitors start rolling in. How does that saying go? "If you build it they will come." This may be true in Hollywood but certainly not true in the case of your website. You need to constantly work at improving your site to ensure that your website achieves a decent search engine ranking. This is a process that doesn’t happen over night but with some concentrated effort you can get better search engine rankings. Here are some tips on getting to the top of the search engines.
(818 words, estimated reading time: 3:16 ) read the full post...
September 7th, 2006
What are Topical Search Engines?
Simply put, topical search engines are search engines focused on a specific industry, sector or topic.
While many marketers are scrambling for links, any links, an area that is often overlooked is topic-specific search engines. What many don’t realize is that these engines do produce traffic, and they often contain traffic that is very targeted. Anyone who has taken the time to analyze weblogs and track sales sources will likely see that targeted traffic converts at a significantly higher rate than non-targeted traffic.
(554 words, estimated reading time: 2:13 ) read the full post...
September 6th, 2006
If you want to develop a successful search engine optimization (SEO) strategy, go out of your way to avoid blunders that limit rankings.
Here are 10 to keep in mind:
1. Don’t use frames.
Why would you want to use frames if SEO is important? Don’t risk confusing the search engine spiders. Sure, you might write some scripts or adjust the content to work with frames, but you have better things to do with that energy.
(475 words, estimated reading time: 1:54 ) read the full post...
September 6th, 2006
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