Archive for May 27th, 2006
Anyone trying to start an Online business needs to have a number of resources before it is possible to build and promote a successful website. The following are essential tools that I have found very valuable.
1) Wordtracker
Before you build a website you must target the correct keywords, otherwise you will not have the necessary traffic to run a business. You may have a good niche but if you optimise your pages for the wrong keywords, you will attract little traffic.
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May 27th, 2006
If you run (or plan to run) an online business, it’s especially important that you maintain and add to a customer/prospect list. Unlike a store-front business, which can draw on pedestrian traffic, you’re only location is cyberspace.
You must constantly let potential customers know you exist. And to remind current customers that you’re still in business and have more products and services to help them.
The are couple of powerful reasons for keeping an updated list of your customers’ names and email addresses.
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May 27th, 2006
Though the answer is in a book I wrote this July, the question is still asked of me repeatedly. Why does it work for some sites and not others? And how come some blogs get indexed in a day and then are dropped, and others stay in Google indefinitely?
Well, let’s take one question at a time. The answer to whether you can blog your way into Google search results is yes, sometimes in six weeks, often in 24 hours.
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May 27th, 2006
There are many easy ways to get your name out there without putting a hole in your pocket. Here are just few:
1. Have a signature file at the end of all your emails.
2. Have a signature file at the end of all your emails with details of how to subscribe to your newsletter.
3. Use online forums and link to an article on your website.
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May 27th, 2006
You may already have thought about the following 3 ways and some of you may already have them in place on your website. If so - congratulations - you’re well on the way to having a website that will bring you more business. So here they are then - the 3 Simple Ways To Dramatically Improve Your Website..
1. You’re Fishing For Visitors - You’ll Need This To Hook Them.
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May 27th, 2006
The World Wide Web contains more than ten million websites with thousands more being added daily from all over the world, and search engines are tasked with presenting the most relevant pages based on the search criteria entered. Finding a large and popular site like www.irs.gov is easy because it is related to a large agency, but a small site like mine www.consumermortgagereduction.com would be impossible without the use of search engines. The task of finding a website that relates to a specific subject would be almost without the use of the search engine, yet they perform this task with relative ease using tools that may be unknown to most users of search engines.
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May 27th, 2006
Starting an ultimately effective pay-per-click campaign is difficult. Although the paid search engines like Google Adwords and Overture (now re-branded as Yahoo Search Marketing Solutions) want you to believe otherwise. A goal of "getting website traffic" is logically appealing since marketers tend to directly associate website traffic to producing website actions like sales, subscriptions and so on. The problem is "all website traffic is NOT created equal." Just because you receive "traffic" does not mean you will achieve website actions.
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May 27th, 2006
1. Information Products - it could be ebooks, “how to” videos, cassettes, magazines, newsletters, paid e-zines, courses, etc.
2. Advertising Space - it could be banner ads, ezine ads, ebook ads, magazine ads, newspaper ads, tv ads, fax ads, online classified ads, etc.
3. Web Hosting - you could offer a free advertisement for their web hosting service on your site in return for free or discounted hosting.
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May 27th, 2006