Archive for April, 2006
I am frequently asked how to create and send HTML email, usually with regard to how to broadcast it to a mailing list. This article presents the various options available to you.
How to create HTML email:
Creating the content of an HTML email is very similar to how you would create a basic web page. Just use your normal web page editor, such as FrontPage or Dreamweaver (or even Notepad can be used, in conjunction with a browser to preview the code), and construct a web page in the normal way, saving it as an .html or .htm file.
(692 words, estimated reading time: 2:46 ) read the full post...
April 29th, 2006
Most savvy internet marketers will know how important it is to have fresh content added to their sites on a daily basis but the problem sometimes is to find the time and/or content. Adding an RSS feed is a good way to add fresh content to a site, but the problem again is that most of them only get updated on a weekly basis.
(628 words, estimated reading time: 2:31 ) read the full post...
April 29th, 2006
Want to Make Free Money on the Internet?
One of the biggest problems with starting an Online Business is getting traffic to your website. One of the easiest ways is to pay for it via search engines or pay-per-click and pay-per-exposure ads. But this creates a problem because the costs can get rather expensive.
(369 words, estimated reading time: 1:29 ) read the full post...
April 29th, 2006
Content
One of the best ways to encourage website owners to link to your website is to provide good quality, relevant content on your website. As the content contained within your website grows, more and more website owners will consider your website a good source of information. As they add content to their own sites they may refer to related information on your site and therefore create an Outbound Link (OBL) to your website. But what content should you add? It is important to keep the content relevant to the overall concept of the website. Most websites however have a core subject matter about which the website owner should have a certain level of expertise.
(985 words, estimated reading time: 3:56 ) read the full post...
April 29th, 2006
Selecting the right keyword phrases is the key to a successful search engine marketing campaign.
Industry statistics indicate that as many as 85% of all initial Website visits begin with a search engine query, and according to researchers NPD Group, more online purchases originate from search engine listings than from any other source. It’s no wonder, then, that search engine marketing campaigns ? which include organic search engine placement, paid inclusion, and pay-per-click, among the major elements ? are a centerpiece of every online marketing strategy.
(311 words, estimated reading time: 1:15 ) read the full post...
April 29th, 2006
Pay per click search engines are a great way to get targeted traffic quickly. The only problem is that as the search terms get more popular, the price of each click through rises.
It is very sad to watch your top ranking fall off the first page into obscurity as the cost per click rises out of your budget.
(318 words, estimated reading time: 1:16 ) read the full post...
April 29th, 2006
Here are the 10 heavy duty online sales tactics that have helped me to sky rocket my sales:
1. Add extra subjects to your web site. Most free ad sites only allow you to submit your web site to one category. This’ll allow you to submit it to many.
2. Increase the perceived value of your product by making your offer scarce. You could use limited time bonuses, low prices, low quantities, etc.
(384 words, estimated reading time: 1:32 ) read the full post...
April 29th, 2006
Everyone is talking about RSS. Blogs, newsites and the like are putting those little orange RSS link thingies all over their sites. What’s all the hype about?
Okay, email will always have its purpose in life. But many people are realizing that RSS is an excellent alternative to email for newsletters or other mass-distribution lists.
Here are three HUGE advantages of RSS over Email:
1) RSS is totally spam-proof.
(582 words, estimated reading time: 2:20 ) read the full post...
April 28th, 2006
In the middle 1990’s everyone started talking about needing a website. Now, the new "must have" is a web log or blog. While blogs can come in all shapes and sizes, a blog is just a very simple way to publish a journal, record of events, thoughts, ideas or whatever the author wants to write about. A blog sits on a website ? whether that site is run by you or managed by a company that will "host" your blog.
(1058 words, estimated reading time: 4:14 ) read the full post...
April 28th, 2006
If you have a website the chances are you receive e-mails from Webmasters asking you to make a link exchange with them. But how do you know whether you should link to their website or not? Well here are 9 rules of thumb, to help guide you through the linking maze.
1. Is their site relevant to yours?
(1069 words, estimated reading time: 4:17 ) read the full post...
April 28th, 2006
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