Archive for March 24th, 2006

Marketing Tourism Online, Part One: The Basics

This is part one of an article series which will introduce some basic strategies, considerations, elements, and techniques for marketing tourism products online. We plan to update and refine these articles as situations change and when we have new knowledge to present. If you have comments or questions, or you are interested in Leave Home’s travel marketing consulting services, please visit www.Leave-Home.com or contact the author directly. You can also request to be notified when a new article in the series is available.

Add comment March 24th, 2006

Is the IronPort Whitelist Actually An Extortion Tactic?

It appears that Mr. Gates’ prophetic prediction that charging marketers to send email across the Microsoft email networks (MSN and Hotmail) to cut down on Sp*m is about to come true.

According to CIO Today, Microsoft is now employing “IronPort Anti-Spam Technology.”

“IronPort” is a paid “white-list” for people who send “mass email” (including newsletter publishers, ezine publishers, affiliate managers, mini-course operators, and basically anyone who has a list of opt-in emails).

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Details of Getting a Blog

Blogs, the abbreviation of Web Logs (online journals), are becoming more and more popular all the time. People are starting new blogs at an astounding rate so it’s safe to assume that there are constantly people out there who want to know how to get a blog going. Despite personal feelings about the actual quality of the majority of blogs out there on the Internet, that’s what I hope to be able to help you do with this article.

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How to Drive More Targeted Traffic And Sales Than Mini-Sites And Gateway-Pages Combined ? Anytime

Many top gurus promoted mini-sites as the cheapest and easiest way to make a profit from an affiliate program.

Nevertheless, in spite of good intentions, it’s well known that true-lasting success with the search engines, (Google, Yahoo, MSN, etc.) is through a Theme-Based Keyword Focused Content site; which beats a mini-site and Door-way pages combined, anytime.

That is because a mini-site is not a viable concept for the average webmaster or affiliate, selling products of their own - or for a merchant partner. Lets look at these concepts.

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Complete Novice Builds Business Using Press Releases on the Internet

My name is Barbara Mascio. I am the founder of a business that actually challenges the paradigm of elder care. With next to nothing in marketing dollars, I turned to the Internet hoping I could get my message across to as many folks as possible, and it’s working! In fact, 68% of all our inquiries are a direct result of web visitors!

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Paris Hiltons Reputation is SHOT! Hows Yours?

With apologies for the cheap trick of mentioning Paris Hilton to get your attention, coming to grips with the idea you’re about to discover is critically important to your success with search engines!

Because while it’s true that there are many factors that determine how well a page ranks in Google - did you know that one stands out above the rest? It’s link text. (Also known as anchor text?)

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Choosing the Right Keywords for Your Pay Per Click Advertising Campaign

Introduction:

Of all the important decisions that go into a successful Pay Per Click Advertising program, the most critical one is which keywords to target. Choosing the right keywords will drive a continuous stream of qualified buyers to your site at affordable CPC’s. Choosing the wrong keywords will negate even the most well planned Pay Per Click Advertising strategy.

Going Beyond The Obvious:

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Top 10 Marketing Tips for Newbie To Start

Looking for some tips on being a newbie in the world of marketing? Here are a few to think about (and do!).

1) Know your audience - While marketing your website or webpage,you should consider your audience. Who are they? What do theyexpect from the website? Are you offering that? Will visitorsto your website find what they are looking for?

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